SEO stands for Search Engine Optimisation and will help get a website to the top of Google

And other search engines if done correctly. Many customers will come to a marketing company after they have had a website built to ask them to do some SEO work on it. This can make it very hard as some sites simply have not been designed with SEO in mind. If this is the case often the whole structure of the site will need to be changed to accommodate the sections you need.

Before having a website designed, ask the programmer about SEO and if it is something they offer. If they don’t then you may want to consider using someone else or at least working together with a marketing company and a programmer to get them to work together to build an SEO friendly website to ensure it is right first time round.